NEWPORT BEACH, CA – December 22, 2014 – Bitcentral, a leading provider of tools for media content creation, management, and distribution, announced today that CORE:news has been selected as a winner of the Second Annual Product Innovation Awards presented by NewBay Media.

Bitcentral’s CORE:news drives news and media production from acquisition in the field, through raw asset management and discovery to driving finished product to revenue generating platforms.The solution is targeted and highly focused on providing the best end-to-end production platform to enable content owners to manage a dizzying array of media assets, create better shows and turn more stories every single day.

“The goal with the CORE:news is to reduce production steps for newsroom teams, allowing for more stories to be created, for more platforms, which will ultimately drive more revenue for our customers. We are honored that NewBay Media and their panel of professional users appreciate what we have built,” said Bitcentral CEO, Fred Fourcher.

Bitcentral CORE:news brings together media operating verticals through production-hardened convergence tools enabling TV, radio, newspaper and digital to all co-exist (peacefully) in one newsroom, within one workflow.

NewBay Media’s Product Innovation Award, launched in 2013, recognizes excellence in manufacturing of products to serve the TV/pro video and radio/online audio industries. Winners are selected by a panel of professional users and evaluation criteria include innovation of concept and design, creative use of technology, price value, and suitability for use in a broadcast TV/pro video or broadcast/online radio environment.