Published By TVN Staff on Aug 13, 2020. TV News Check
Bitcentral Inc., a provider of efficient media workflows in the U.S. and Latin America, today named Kieran Clarke chief revenue officer, a newly created position, effective immediately.
“With more than two decades of experience in media, Kieran will add a new level of creativity and strategic insight to our team,” said Greg Mason, Bitcentral president. “A position like this will be transformative for our company and our customers and will allow us to focus on revenue in new ways that haven’t yet been explored in our 20-year history. Kieran is a recognized leader in the industry, and we look forward to putting his skills to use as we look ahead to what’s next for Bitcentral and the solutions we offer.”
As CRO, Clarke will have a large part in aligning company resources, defining go-to-market strategies, and delivering revenue performance goals. He will oversee revenue operations, including establishing and executing company revenue strategy, systems, and programming.
“I’m pleased to be joining Bitcentral and collaborating with our talented team as we navigate the new digital landscape, monetization, and other revenue streams that are becoming more prominent now than ever before,” Clarke said. “Throughout my career, I’ve had a front-row seat to the shifting media landscape and the innovations required to be impactful and engaging, and I know we can capitalize on Bitcentral’s potential through robust solutions to better serve customers in the months and years ahead.”
Prior to joining Bitcentral, Clarke developed his own media consulting business, CMC Clarke Media Consulting, where he provided counsel and advice to CEOs, senior management, entrepreneurs, and investors in the media and media technology space. Additionally, he was VP-GM of for WJZY Charlotte, N.C., for nearly three-and-a-half years.
Before that, Clarke was EVP-GM of Meredith Corp., creating programming and digital platforms, including the Meredith Video Network, and at Tribune Broadcasting, where he spent 12 years in various roles.
Clarke is a graduate of Curry College in Milton, Mass., where he earned a Bachelor of Science in business management. He also completed the Executive Leadership Program at NYU Stern, with a focus on disruptive and creative leadership tracks.