Bitcentral Completa la Instalación de Central Control para Entravision

Jun 04 2021

Published on TVTechnology here

The deployment, which centralizes 22 locations into one hub, is Bitcentral’s largest U.S. installation for the master control system

NEWPORT BEACH, Calif.— Bitcentral has completed centralizing operations for Entravision Communications Corporation with the installation of its Central Control master control and automation system.

The deployment consolidated 22 broadcast facilities with 56 uniquely programmed channels clearing 10 different national networks and it streamlined processes across multiple facilities into one location at Entravision’s main hub in McAllen, Texas.

“Bitcentral’s Central Control solution is just the right fit to help Entravision accomplish its objective to centralize its master control operation to leverage new workflows and improve operational efficiencies,” said Jeffery Liberman, president, and chief operating officer at Entravision. “Central Control’s flexibility enables our team to easily manage remote processes from a single location, while still enabling local operations to remain in control of their branding, ad insertion, and news content.”

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